Summer swimwear trends: string styles, high-leg bikinis and tan-through designs in the UK
Swimwear trends for summer in the UK focus on three distinct directions: string styles with minimal coverage, high-leg bikinis that create a longer-looking silhouette, and tan-through designs made from specialised fabrics. The appeal is not only visual. Fit, comfort, mobility and fabric quality all play a major role, especially when choosing pieces for swimming, relaxing or active beach days. Proper sizing and simple care help each style perform better and last longer.
Swimwear shopping in the UK has become more considered in recent years, with buyers paying closer attention to fit, fabric technology and versatility rather than following a single dominant look. This season, several distinct styles are standing out, each offering something different depending on body shape, activity level and personal preference.
Swimwear trends for summer styling in the UK
String bikinis have made a strong comeback, favoured for their adjustable ties and minimalist silhouette. Alongside them, structured one-pieces with cut-out details are gaining popularity for those wanting coverage with a modern twist. Colour palettes this year lean towards muted earth tones, soft pastels and classic black, while bold prints remain a smaller but consistent niche. Many UK retailers are also expanding size ranges, reflecting a broader push towards inclusive swimwear collections that cater to a wider variety of body types.
High-leg cuts and minimal coverage
High-leg bikini bottoms continue to be a popular choice, particularly among younger shoppers looking to elongate the leg line visually. This cut sits higher on the hip than traditional styles, offering a retro-inspired silhouette reminiscent of 1980s swimwear. Minimal coverage styles, including triangle tops and thin-strap designs, are often paired with high-leg bottoms for a cohesive look. It is worth noting that comfort varies significantly between brands, so trying different cuts before committing to a purchase is generally advisable, especially for those new to this style.
Fit, comfort and fabric choices
Fit remains one of the most important factors when choosing swimwear, as ill-fitting garments can affect both comfort and confidence. Many brands now offer adjustable straps, removable padding and multiple back closure options to accommodate different body shapes. Fabric choice also plays a significant role, with blends of nylon, elastane and polyester commonly used for their stretch and quick-drying properties. Tan-through swimwear, made using specially engineered micro-mesh fabrics, has grown in popularity for those wanting even sun exposure without fully removing coverage, though it typically requires more careful sun protection underneath.
Care tips for swimwear fabrics
Proper care can significantly extend the life of swimwear, particularly given exposure to chlorine, saltwater and sun cream. Rinsing garments in cool water immediately after wear helps remove chemicals and salt residue before they set into the fabric. Hand washing with a mild detergent is generally recommended over machine washing, as harsher cycles can weaken elastane fibres over time. Avoiding tumble dryers and instead air-drying swimwear flat, away from direct sunlight, helps preserve colour and elasticity for longer.
Where to buy swimwear in the UK
Several established UK retailers offer a broad range of swimwear styles across different price points, making it easier to compare options based on budget and preference. Below is a general pricing guide based on typical benchmarks observed across popular retailers.
| Product/Service | Provider | Cost Estimation |
|---|---|---|
| String bikini set | ASOS | £25–£45 |
| High-leg bikini bottoms | Boohoo | £10–£20 |
| Tan-through swimsuit | Cocoa Swimwear | £40–£70 |
| One-piece swimsuit | Marks & Spencer | £30–£50 |
| Sustainable swimwear range | Riz Boardshorts | £35–£60 |
Prices, rates, or cost estimates mentioned in this article are based on the latest available information but may change over time. Independent research is advised before making financial decisions.
Choosing the right swimwear ultimately comes down to balancing personal style with practical considerations such as fit, fabric durability and intended use. With so many options now available across UK retailers, from minimalist string styles to more technical tan-through designs, shoppers have more flexibility than ever to find swimwear suited to their needs. Taking time to consider fabric quality and care requirements alongside current trends can help ensure swimwear remains both stylish and long-lasting throughout the season.
